
Often, these are things that have no positive impact on your leadership role. Wasteful distractions is a category for anything of low importance and low urgency.

These tasks have low importance in your role as a leader, but other people usually see them as highly urgent. Unnecessary interruptions are of low importance and high urgency. Tasks that fall into the critical activities section are important and need immediate attention since they are of both high importance and high urgency. They’re tasks that are important to your leadership role but aren’t necessarily pressing. The section for long-term priorities are for tasks of high importance but low urgency. (click the image to download a copy of the matrix) Explore how you can use it to reduce overwhelm and increase effectiveness.It was first attributed to Dwight Eisenhower and popularized by Stephen Covey in his classic book The Seven Habits of Highly Successful People.

It’s known as the urgent, important matrix. A couple weeks ago, I sensed he was a little frustrated and overwhelmed, so I introduced him to a simple, but powerful framework to help him efficiently focus his time on what’s most important. He’s blazing a trail at a new location for his construction company.

I’m coaching a young leader who I call “The Pioneer”
